Burberry's line of younger generation clothing has found a home in trendy Shibuya. In an attempt to dislodge the general ... More
Burberry Blue Label
Burberry's line of younger generation clothing has found a home in trendy Shibuya. In an attempt to dislodge the general stuffiness associated with Burberry trench coats and the famous Burberry checkered pattern, a new designer has created a variation for the youthful set. The clothes are more fitted, sassier and in cuter, brighter colors. The quality material is still there, but younger details such as frills, beads and embroidery now embellish the designs. This store also houses a vintage and denim remake section.
The blue label (women)and black label (men)are only sold in Japan...clothes, wallets, purses (blue label), accessories, etc.. these labels as well as the regular burberry label are sold in most department stores, just go to the floor where these labels have a station (space on the floor)..Mitsukoshi has a train stop (mitsukoshimae) on the ginza line (orange) or the Hanzomon line (purple). you can enter the department store right from the station without going to the street level. Try different stores as not all places carry the same items.
Went there last weekend and got one awesome handbag for JPY 45,150. The handbag can be turned inside out - one side is black leather, the other side is the classic checkered fabric. LOVE IT! It's like getting 2 bags at one price!
The salesgirls are very helpful. They don't speak much English but they'll go out of their way to help you out. I told them what i am looking for and how much my budget is, and they are happy to find me exactly what i need.
Bear in mind that each Burberry Blue Label outlet only carry one or two items in each store. So if you really have something in mind, go to a less popular outlet (i.e. this one in Tachikawa Isetan). If you go to the flagship store in Ginza where tourists always go to, most probably what you want will be already sold out.
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