It sells products not only hello kitty, but also hello kitty's friends, such as cinnamonroll,my melody, chococat ect.The decoration of this shop is really cute, and new arrival quickly.

I love sanrio, but this store is a total disappointment, especially since it's located in times square, home to so many other retailers' flagship stores. I've been to bigger sanrios in suburban malls.

I just lOve it :) ;)U know what it is the best place second to the mall in Japan & Minnesota. If I were you I would pack my bags & Go, Go , GO!!!

New merchandise to suit your small children and beautiful keepsake items for the grown up collector.
Easy to get to, near Times Square where just about every train takes you there.

My only disappointment was the shape of the store, long and narrow.

I love Sanrio store because it is nice to Look around
at all the different things they have !
I find the store to have great assistance and all the vareity in one store !
I came back with one thing or other in Sanrio store !
All the different characters and things you could get
in Sanrio store besides Hello Kitty !
Great store for children ...

I dislike that you spend hundreds of dollars in the store and the woman I got at the register had an attitude. It makes my purchase less enjoyable.

I love this shop - there's nothing like it in UK. I love Hello Kitty and Cinnamoroll and this shop just has so much in it. I went in everyday we were there because there was so much to see and they seemed to get new stuff in most days. My husband waited patiently outside!

My 10 yr old daughter & I had so much fun, we spent an absolute age in this lovely girly shop. The husband/son just didn't get it? Ladies, send the guy's away for a couple of hours and indulge.

The only thing that stopped us buying everything was suitcase space & money!

A fun place with lovely staff. TIP
ask about the ...

I absolutley love Hello Kitty , this store was fantastic , I shopped there three times when I was on holiday in New York . They have everything you can think of connected with Hello Kitty , I cant wait to visit the Sanrio store on my next holiday to New York. BRILLIANT !!!