Great location! Nice quiet place!
Perfect location away from the hustle and bustle of downtown London. It is literally across the street from the Gloucester Street Tube station so you can hop on and off easily.
It was great with our family too--we had two children (10 & 6), so we had the loft suite, which was reasonable (in London terms) and very comfortable.
The garden and lawn in the back was great for our kids to run around after a long day of sightseeing, or to try out new roller shoes!
Plenty of restaurants and pubs close to this location--and again, not the craziness of central London!
One downside...beds could have been softer!
Close things to see--Museum of Natural History (2-3 blocks), Kensington Gardens (1 mi??)