What You Need to Know About New Airfare Advertising Rules

We need to do this for the cell phone companies. My plan was advertised at $69.99 a month but when the bill comes its closer to $90 after fees and taxes.

Every company in every industry should have to abide by these regulations! They are falsely advertising what their product(s)/service(s) cost. Not cool...

I've worked in this industry for 25 years - the airlines spent thousands of hours and a bajillion dollars to stop this from happening - take a second and look at the cost of a flight from Chicago (ORD) to London (LHR) - the rate is $500 and the taxes are $600 - but that's only 10% of reality. The airlines are pushing off their FUEL charges into the Taxes - that's #$%$ on every level - airlines purchase their fuel in speculation a year in advance - they are making you think that the taxes are that high - they're not - it's the fricken fuel which should be a part of the ticket price. Further - "KL" there is nothing to learn from the airlines as you stated - name one that is profitable - name one that hasn't been bailed out - name one that hasn't had to restructure or get scooped up by the bigger boys. America West, TWA, PanAM, Eastern, Northwest, Midwest? Where are they - AA is bankrupt, Continental just got gobbled up by United. The airlines have used the tax payers like pawn - we build their airports, we pay for their security, we have people in the tower so they can land and take off - we as tax payers provide everything - they get the profit. They are a vital part of our economy - but they are run like a crazy Italian Captain is at the helm.

the price of everything, cell phone, cable tv, cost of a motel rm, cars, should be out the door price, including all fees, taxes, and transportation price if u cannot carry it, etc. have u ever called around for a price on dentisty? why do we need regulations, cause businesses aren't honest. surprise, surprise.

So after you pay for a ticket, the airlines can't increase the price and say you owe them more money to get your ticket? Seems like common sense to me to have a rule preventing this (or they can get a letter from my lawyer when I sue them).

They should do that with cable and telephone services, too!

I love it! This should be the case with all purchases. Hotels, electronics, DSL, cable, internet, you name it. They all should give the REAL cost.

NO MORE FINE PRINTS!! YAY!!

It's about time!

I'm waiting for the regulation that says they can't "overbook" a flight. Is it just me, or shouldn't it be illegal to sell something you don't have? I understand that if you get to a flight and it's "overbooked" they must put you on the next available flight to your destination (even if it's on a competitor), but when I have a ticket that says I have the right to get on THAT flight, and I even have a seat number, why are they allowed to sell another ticket for that seat to someone else?

Most corporations need to be watched like a 3 year old so they don't do something mean, stupid, dangerous or all of the above.

I don't understand, a gov't agency came up with these long needed changes? Someone deserves a raise, they finally did something for us consumers bravo, kept our crooked congress out of the deal

Can't we get rid of all the fine print? That should be the law.

when i worked for a major airline, they NEVER charged more after the ticket was purchased! they'd 'refund' if the fare went down!!!!

Great, now if they could only pass a law requiring ticket & gate agents to not be #$%$ or snooty and learn better customer service skills.

For those who think we need "No Regulations On Business Whatsoever". It has taken the force of law to get these airlines to tell you simply how much your costs are for the service you are buying from them. I suppose some of the people will argue that it is not your business to know what you are paying for and whether you can get a better deal from another supplier. Just pay the bill. Business is always right.

Chicago to Los Angeles. $10. Oh! You want a seat - that is $150 more. Check on - that will be $25 more. Carry on - That's an addition $15. Oh! by-the-way. You want jet fuel to get you there!!! Another $50. We need to hire a pilot - another $85. You want a circus clown to show you the exits - another $45. Final bill for your $10 flight - $879.99 But only if you book in the next 10 minutes. Let me know if I'm missing anything!

fees are companies way to suck you dry. i paid 25 dollar late fee at a fitness club and it was a day late. fees are more like fleas sucking us dry.

When you see the AAcutal price you will have AA heAArt AAttack.

The airlines should start advertising comparison fares with Amtrak. If you don’t like their fees and you don’t like their food, take an Amtrak train instead. Amtrak fares cost more, you also have to pay for your meals and it’ll take you 3-4 times longer to get to where you’re going. And Amtrak is subsidized by the US government.

And also - blame all of the taxes on the very government that passed this legislation.